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    1. Continental Celebrates 150-Year Anniversary

      Continental, one of the largest tire and automotive technology suppliers in the world, is celebrating its 150th year in business in 2021. The company was founded in Hannover, Germany, in 1871. Over the next 15 decades, Continental transformed from a local manufacturer of tires and soft rubber products to an international technology company.  

      Today, Continental has nearly 15,000 employees in the United States. Worldwide, three out of every four vehicles on the road are equipped with the company’s tires or automotive technologies. An estimated one billion people place their trust in Continental every day. 

      Throughout this year, Continental will celebrate the company’s esteemed history with stories on how it became a driving force of technological progress. Before cars were even invented, the company began by manufacturing horse “hoof buffers” along with solid tires for carriages and bicycles. In 1904, Continental was the first company in the world ...

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      Mentions: Continental
    2. Hankook Tire Extends Partnership With MLB

      Leading global tire maker Hankook Tire announced that it will continue its multi-year partnership with Major League Baseball (MLB) as the league’s Official Tire in the U.S. and South Korea. Hankook first entered into partnership with MLB in 2018 with the goal of showcasing Hankook Tire across Major League Baseball’s wide array of highly engaged media assets, which include MLB Network, MLB.com, the MLB app & MLB social media channels. The multi-dimensional partnership also provides Hankook with marketing rights during the most-viewed events of the baseball calendar – MLB All-Star Week and the MLB Postseason, through the culmination of the World Series.

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      Mentions: Hankook Tires
    3. Continental Manufactures Tire With New 'HL' Load Index

      Large, powerful cars and SUVs with electric or hybrid drive are far heavier than conventional vehicles, yet offer little room to fit larger tires with higher load capacities. In response, Continental is now manufacturing the first passenger tire with the new “HL” load index. Inflated to the same pressure, these tires have a higher load capacity than those built to the former XL standard, said the company.

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    4. Tyrone Michael Jordan Named To Cooper Tire Board Of Directors

      Tyrone Michael Jordan Named To Cooper Tire Board Of Directors

      The board of directors of Cooper Tire & Rubber Co. has named Tyrone Michael (T.J.) Jordan a director of the company effective Jan. 10.

      Jordan is the former president and chief operating officer of DURA Automotive Systems, a leading Tier One automotive supplier of electric/hybrid systems, advanced driver-assistance systems, mechatronics, lightweight structural systems, and luxury trim systems for premier automotive brands. 

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    5. Yokohama Named Title Sponsor Of 2021 Jeepspeed Race Series

      Yokohama Named Title Sponsor Of 2021 Jeepspeed Race Series

      Yokohama Tirehas a new off-road racing partner: Jeepspeed. Starting in 2021, Yokohama will be the title sponsor and exclusive tire provider in the Yokohama Tire Jeepspeed Race Series.

      Jeepspeed is a class within the Best In The Desert (BITD) racing series. In 2021, Jeepspeed will be featured in all five BITD events, plus the Mint 400. Yokohama’s GEOLANDAR M/T G003 is the spec tire.

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    6. Goodyear Innovation Challenge Shines Light On Students

      Goodyear Innovation Challenge Shines Light On Students

      A collaboration between The Goodyear Tire & Rubber Company ‘s Akron Innovation Lab and Case Western Reserve University offers college and graduate students an opportunity to design the future via a virtual competition focused on the mobility ecosystem.

      Goodyear is sponsoring the competition for the fifth straight year as part of its continuing drive to deliver future mobility solutions.

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      Mentions: Goodyear mobility
    7. Nexen Tire Appoints Brian Han As CEO Of Nexen Tire America

      Nexen Tire America announced that Brian YoonSeok Han has been appointed as the company’s CEO. Han will lead Nexen Tire America from its U.S. headquarters in Diamond Bar and assumes the role effective immediately. Han takes over from former CEO J.S. Kim, who served in the position from 2018-2020, before announcing his retirement.

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    8. Hankook Tire Offers Fall Classic Rebate

      Hankook Tire Offers Fall Classic Rebate

      With baseball season in full swing and the MLB postseason around the corner,  Hankook Tire , the Official Tire of Major League Baseball, announces that its 2020 Fall Classic Rebate will run from Sept. 18 – Oct. 31. The Fall Classic Rebate will offer consumers savings of up to $80 via a prepaid Mastercard with the purchase of four tires from select lines, including the brand new all-weather Kinergy 4S2 (H750).

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      Mentions: tires Hankook sales
    9. Giti, Yokohama, Cooper Support National Tire Safety Week

      Giti Tire USA, Cooper Tire & Rubber Company and Yokohama join the U.S. Tire Manufacturers Association (USTMA) to launch campaigns supporting National Tire Safety Week 2020, which will run through Sept. 6.

      The 2020 campaign, “Know Your Roll,” is designed to educate consumers about the importance of proper tire care and maintenance, especially during a time when safety has never been more top-of-mind among Americans.

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    10. Continental Partners With Coxreels On Industrial Hose Management Solution

      Continental Partners With Coxreels On Industrial Hose Management Solution

      Continental, has partnered with Tempe, Arizona-based CoxReels to provide premium air and water hose to its customers with a first-class industrial hose management solution in one package.

      Collaborating with Continental, CoxReels developed a custom-built hose reel assembly, called the CoxReels P Series, specifically for Continental’s premium rubber and hybrid air and water hose.

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    11. Dow Launches MobilityScience Platform

      Dow recently announced its MobilityScience platform designed to enhance the customer experience by tailoring technologies, products and services from across Dow businesses to the transportation industry. The platform is pursuing accelerated growth by addressing Mobility mega-trends with material science innovation, and enabling a seamless experience for Dow’s customers and partners.

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    12. Bartec USA Announces Third Software Update In 2020

      Bartec USA, a North American leader in TPMS Diagnostic tools and solutions, announces the release of its latest TPMS tool software update. According to Bartec’s C.E.O. Scot Holloway, “Software update 62.2 is our third update for the year for our range of TPMS tools and once again adds significant coverage for Rite-Sensor, increases our already industry leading OBDII capabilities and added new OE sensors!”

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      Mentions: technology mobility
    13. Yokohama Tire Earns Third Consecutive Subaru Supplier Award

      Yokohama Tire Earns Third Consecutive Subaru Supplier Award

      For the third year-in-a-row,  Yokohama Tire Corp . was recognized by Subaru of Indiana Automotive (SIA) with a supplier’s award. This earned the tiremaker a spot in in the prestigious Superior Excellent Performance category. Yokohama earned the award for its supply of the AVID S34P (P225/40R18 88V) tires on the Impreza and AVID GT S35 on the Legacy (P225/55R17 97V and 225/50R18 95V) and on the Outback (225/65R17 102H and 225/60R18 100H).

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    14. Discount Tire Celebrates 60th Anniversary With Sweepstakes

      Discount Tire Celebrates 60th Anniversary With Sweepstakes

      Discount Tire, in partnership with Michelin, is marking its 60 th anniversary with a special sweepstakes to say “thank you” to its customers. The sweepstakes kicked off July 1 and concludes on Dec. 31, 2020.

      “For 60 years, Discount Tire has focused on taking care of the customer,” said Dean Muglia, CEO of Discount Tire. “It has always been about treating them as a friend, not a transaction.

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    15. Roll by Goodyear To Donate 100 Meals Through Feeding America For Every Tire Sold

      Roll by Goodyear To Donate 100 Meals Through Feeding America For Every Tire Sold

      To help alleviate the pressures America’s food banks are facing to supply meals to communities impacted by COVID-19, Roll by Goodyear, an innovative new tire buying and installation provider in the greater Philadelphia and Washington, D.C. markets, will donate the cost equivalency of 100 meals to Feeding America for every tire sold. This donation will apply to all tires purchased through  www.rollbygoodyear.com  or at any Roll by Goodyear location through June 30.

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