The tread pattern was designed to provide maximum traction, with input from tire dealers and end users who constantly complained that the smooth center on the other solid traction tires in the market provided insufficient grip in wet conditions.
While staying true to our DNA, the company's profile will evolve greatly by 2030, with a bigger role for new, high-value activities around, and beyond, tire-making.
At Michelin, the safety and well-being of our people is a top priority, The Bib Bowl is a testament to the dedication of our employees who relentlessly lead and innovate in all aspects of our business, including the vital area of the well-being of our people.
There is a natural connection between priorities of the tire manufacturing industry and revitalizing infrastructure. The safety and sustainability of the life cycle of our products depends on having safe bridges and roads to travel, and even exploring how recycled tires can help create longer-lasting roads.
Our experience navigating the impacts of the pandemic reaffirmed that tire manufacturing is a resilient and essential industry driving the economic engine of the United States, and supporting more than 284,000 jobs.
As our first-ever products in the trailer tire segment, we wanted to develop tires that would deliver exceptional performance and stability in heavy-duty conditions.