1. tire marketing

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    1. Mentioned In 239 Articles

    2. Michelin Remains the World’s Most Valuable and Strongest Tire Brand

      Michelin remains the worlds most valuable and strongest tire brand with a brand value of US$7.1 billion and a BSI score of 86.2 out of 100. Michelin is by far the strongest brand in the tire segment with an advantage of 9 BSI points over the second strongest brand in the industry, Bridgestone (up 1% to US$7.0 billion). Michelin is the thought leader in the ...
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    3. Pirelli: The Resilience of Carrère and Seabrook in the 2019 Annual Report

      Milan, 18 June 2020 -Resilience is the theme at the centre ofThe Road Ahead, the 2019 edition of the Pirelli Annual Report which, continuing the now decade long tradition, tells the companys story going beyond the numbers alone. This year the task of enriching the report, with previously unpublished texts and illustrations, was entrusted to the great authorEmmanuel Carrre,the famous non-fiction writerJohn Seabrook, and the visual artistSelman Hoşgr.
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    4. New Goodyear branding unveiled in esports Le Mans

      Goodyears comeback to world championship motorsport has been marked already with with wins in the FIA World Endurance Championship and a new partnership with the WTCR FIA World Touring Car Cup. But with the suspension of live motorsport, the brand has entered another world of motorsport for the first time, moving into virtual racing. The two major track series follow Goodyears entrance into the European Truck Racing Championship Digital Racing ...
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    5. Yokohama Tire announces 2020 spring rebate promotion

      Yokohama Tire announces 2020 spring rebate promotion
      Yokohama Tires annual spring rebate promotion is back. From now through April 30, consumers can earn up to $100 in the form of a Yokohama Visa Prepaid card or a Visa Virtual Account after purchasing a set of four select Yokohama tires. The spring rebate is a great promotion for consumers because it includes a variety of products from our Advan, Geolandar and Avid lines, said Alan Holtschneider, Yokohamas director ...
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    6. Hankook extends rugby league sponsorship in Australia

      Thanks to an extension of the current partnership, Hankook will return in 2020 as official tyre of Australias National Rugby League (NRL). As part of the newly-extended contract, the tyre maker will launch what it says will be one of the biggest consumer promotions ever seen in the countrys tyre industry; this will run from April to August 2020.
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  2. Quotes about tire marketing

    1. Accelerating our growth and differentiating our offerings is critical to our success. Patel's deep experience and proven track record will be the catalyst we need to extend our value as the top provider of tire marketing and real-time analytics.
      In Tire Consumer Welcomes Chan Patel As CEO