1. Articles from Tire Review Staff

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    1. First Tires from Continental Plant Delivered to Southern Tire Mart

      A specially-designed commemorative hauler recently carried the first shipments from Continental Tire in Clinton, Mississippi, to Southern Tire Mart locations throughout the state.

      Southern Tire Mart says Continental ensured the business received the first shipment of tires from the new plant, in order to honor the partnership between the two companies.

      The Clinton plant currently employees approximately 430 employees and produces large truck and bus tires for the U.S.

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    2. Nokian Tyres Celebrates Pair of Sustainability Milestones

      One year after Nokian Tyres opened its North American tire production facility in Dayton, Tennessee, the company says it is celebrating a pair of milestones.

      The factory’s production building has earned LEED v4 Silver certification, and the company is opening what it calls an “eco-friendly, life-driven administration building” on the 135-acre campus.

      Nokian says the facility earned LEED v4 Silver certification thanks to a range of sustainable elements, including:

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    3. Continental Launches App for Commercial Tire Dealers, Fleets

      Continental Launches App for Commercial Tire Dealers, Fleets

      Continental has released a new mobile app, which the company says makes it easy to get information about Continental products.

      The tire and retread selector tool helps users choose the right tire based on fleet vocation, tire size and other factors. The dealer locator provides directions and contact information for nearby Continental dealers. The newsfeed keeps users up-to-date with the latest company news and new product launches.

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    4. Bridgestone Supports Larry Fitzgerald's First Down Fund

      Bridgestone Supports Larry Fitzgerald's First Down Fund

      Bridgestone , a partner of the NFL, has partnered with Arizona Cardinals wide receiver Larry Fitzgerald and his foundation, the First Down Fund, which is now being highlighted in a series of new TV spots airing in-game.

      The First Down Fund provides underserved youth and families in Larry’s hometown of Minneapolis, MN, with technology needed to facilitate their education.

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    5. Bridgestone Americas Executive VP to Retire

      Bridgestone Americas Executive VP to Retire

      Bridgestone Americas’s Christine Karbowiak has announced that she will retire after more than 28 years of service.

      She will remain in her current roles as executive vice president, executive officer, G-chief sustainability officer and member of the global executive committee of Bridgestone Corporation, and executive vice president, chief administrative officer and member of the executive committee of Bridgestone Americas, until the end of 2020.

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    6. Hankook Tire Sponsors MLB Wild Card Series

      Hankook Tire , the official tire of Major League Baseball, will be the presenting sponsor of the 2020 American League and National League Wild Card Series.

      For the first time in MLB history, the Wild Card round has expanded to a 16-team, best-of-three series format, which is modified from the traditional four-team, single-game playoff structure which began in 2012.

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    7. Toyo Tire's 2020 Treadpass Goes Virtual

      Toyo Tire's 2020 Treadpass Goes Virtual

      Toyo Tire U.S.A. Corp. (Toyo Tires) is holding its Toyo Tires’ Treadpass for its eighth consecutive year as a new virtual experience with over a dozen one-of-a-kind vehicles making their debuts.

      The Toyo Tires Treadpass is typically part of the SEMA Show in Las Vegas, but with the cancellation of this year’s show, Toyo plans to provide virtual attendees the chance to experience it with Treadpass 3D.

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    8. Continental Renames Port Tires: TerminalMaster V.ply

      Continental Renames Port Tires: TerminalMaster V.ply

      Continental is changing the name of the StraddleMaster+ port tire to TerminalMaster V.ply.


      The decision is accompanied by an expansion of the tire’s application recommendations: Until now, the tire was primarily designed for the use on straddle carriers in the port. In tests in the laboratory and in real-life use at customer premises, the tire has also been recommended for use at airports and for heavy-duty transport in the industrial sector. With the TerminalMaster V.ply, all areas of application are now united under the new name.

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    9. Alliance Tire Americas Launches Ag Tire Rebate

      Alliance Tire Americas Launches Ag Tire Rebate

      The program offers $100 per tire for many of its Agriflex IF and VF tires, and $75 per tire for Agri Star II farm radials 30 in. and larger. The rebate is available for certain farm tires purchased between Sept. 1, 2020 and Jan. 31, 2021.

      Alliance Agriflex/Agriflex+ increased flexion (IF) and very high flexion (VF) tires included in the rebate program are:

      Read Full Article
    10. Tire Review Podcast: Hankook’s New All-Weather Tire & COVID-19 Effects

      Tire Review Podcast: Hankook’s New All-Weather Tire & COVID-19 Effects

      As the fall and winter seasons approach, your customers will be coming into your shop to gear up for the weather ahead – and some may need new tires. Luckily, you have options. Maybe you fit them with an all-season depending on where you live, or perhaps their best bet is a designated winter tire. For situations sandwiched between those two, a tire in the all-weather segment could be a better bet.

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    11. Bridgestone TBR Tire Plant Celebrates 30 Years

      Bridgestone TBR Tire Plant Celebrates 30 Years

      Bridgestone‘s truck and bus radial (TBR) tire manufacturing plant in Warren County, Tennessee, recently celebrated 30 years of operations. The Warren County tire plant began manufacturing TBR tires in 1990 and today employs more than 1,000 people. The plant is located in Morrison, Tennessee. In 2018, Bridgestone announced a $40 million investment in the plant to meet market demand and address emerging customer needs.

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    12. TireHub Names Auto Industry Vet as New VP of Sales

      TireHub has named Ted Becker as the company’s new vice president of sales. In this role, Becker will oversee all aspects of TireHub’s selling and transfer business.

      “We are proud to add Ted to our leadership team. With more than 20 years of experience, he brings a wealth of tire industry knowledge and understanding to TireHub,” said Peter Gibbons, CEO of TireHub. “His passion for people and desire to go the extra mile exemplify the Hubber commitment to saying ‘yes’ to the needs of our customers. Ted is a strong leader, and we look forward to working with him to grow our company.”

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      Mentions: sales Management
    13. Magna Tyres Opens Czech Republic Office

      Magna Tyres Group has opened a sales office in the Czech Republic to be closer to the Czech and the Slovakian market.

      With its regional office in Poland and with its partners in the Eastern European region, Magna Tyres said brand awareness and market share have grown for the company, resulting in the construction of an additional sales office in Eastern Europe.

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      Mentions: europe sales
    14. USTMA Tire Shipment Forecast Ticks Up for 2020

      As the U.S. economic downturn continues during the COVID-19 pandemic, the U.S. Tire Manufacturers Association (USTMA) projects 2020 U.S. tire shipments will decrease to 279.4 million units in 2020 compared to 332.7 million units in 2019. USTMA said its new forecast represents a small improvement of 5.8 million units from USTMA’s April 2020 forecast adjustment, which was the first preliminary estimate after the declaration of the COVID-19 pandemic.

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    15. Michelin Debuts CrossClimate2 All-Season Tire in Virtual Event

      Michelin North America held a virtual product event on July 22 to introduce the Michelin CrossClimate2 to its dealer network, ahead of the all-season tire’s official launch on Aug. 3.

      Click Here to Read More

      The culmination of science and innovation, and more than 630,000 miles of testing, the CrossClimate2 is “redefining the all-season tire,” said Alexis Garcin, chairman and president of Michelin North America, Inc. in his opening remarks.

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    16. Hankook Tire Data Finds Car Maintenance Being Neglected

      As many Americans find themselves driving less due to the COVID-19 pandemic, research from Hankook Tire reveals that they are also neglecting vehicle maintenance and systems checks.

      Nearly half (48%) of Americans have delayed or canceled a vehicle maintenance appointment during the pandemic, according to the latest Hankook Tire Gauge Index. And, even more did not perform routine maintenance such as topping off fluids (73%) or checking tire pressures regularly (70%).

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    17. Bridgestone Brings New Technology to Volkswagen Electric ID.3

      Bridgestone says it has collaborated with Volkswagen to bring lightweight tire technology to the car manufacturer’s new, all-electric ID.3 vehicle.

      Bridgestone says the environmentally friendly Enliten technology, which enables tires to have a super-low rolling resistance while requiring less materials to be created, is being applied for the first time on Turanza Eco tires engineered for the ID.3.

      Read Full Article
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